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Why Every Dentist Needs to Earn a Virtual MBA in Marketing

Dentistry Today

Whether you’re a DDS or DMD, that may not be enough to be a successful dental professional in today’s competitive market. While earning an actual MBA in Marketing may be overkill, ramping up your knowledge of some of the basic (and not-so-basic) dental marketing strategies and techniques may be necessary to help your practice grow.

Marketing 221
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4 Tips to Inject Some Life into Your Marketing

Dentistry Today

Is your practice the victim of boring marketing? Marketing can be a daunting task for dental practice owners , especially because most dentists have never been specifically trained on the dos and don’ts. Most of the practice owners we meet are accustomed to relying solely on word of mouth to attract new patients.

Marketing 306
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Cultivating Your “Thriving” Mindset

Dental Peers

In March, my blog took a bit of a trip down memory lane! And as much as that fear proved successful in my academic life, building a business motivated by fear is not the way to succeed. Fear will limit your options. Fear will cloud your judgement. Fear will cloud your judgement. You never created YOUR vision.

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Resolve to Revitalize your Dental Practice Operations in 2024

Off the Cusp

Off the Cusp - Patterson Dental blog Read Time: 2 Minute, 56 Second Resolve to Revitalize Your Dental Practice Operations in 2024 Dear dental practice office managers, have we told you how amazing you are? Reflect on your practice. What does success look like for your practice?

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Do You Know What’s Happening In Your Market?

Dentistry Today

Once a dental practice becomes established and secures a steady flow of patients, most dentists begin to focus almost exclusively on the day-to-day operations and what goes on within the walls of the office. Running a practice is a lot of work, and as human beings, we can only pay attention to so many things at once, so we prioritize.

Marketing 299
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How to Maintain Profitability as a New Dental Practice

Off the Cusp

Off the Cusp - Patterson Dental blog Read Time: 3 Minute, 57 Second First, Narrow Your Focus To paraphrase the old adage, you should eat the elephant one bite at a time. If you attack your profitability goals with these targets, you have a much better chance of achieving your benchmarks.

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A Crucial Social Media Tip: Link Your Practice Social Profiles to Your Google Map Listing

My Social Practice

A Crucial Social Media Tip: Link Your Practice Social Profiles to Your Google Map Listing This year, Google announced a new feature that will be a game-changer for dental marketing : the ability to add social media profiles to your Google Business Profile.