Dentistry Today

MAY 8, 2024

While earning an actual MBA in Marketing may be overkill, ramping up your knowledge of some of the basic (and not-so-basic) dental marketing strategies and techniques may be necessary to help your practice grow. Owning a dental practice means you are, by default, a small business owner. WHY IS DENTAL MARKETING SO IMPORTANT?

Marketing 221

Marketing Social media Search engine optimization (SEO) Dental marketing 221

My Social Practice

JANUARY 31, 2023

Forward-thinking dental practices are being approved for the program as we speak. No worrying about bidding strategies and hundreds of keywords like you do with PPC advertising. For dentists who want an adrenaline shot of new patients, LSAs are a great opportunity. Dentists must be approved for the program. Pay-per-lead.

Dental billing and coding 52

Dental billing and coding Social media Dental marketing Insurance 52

We Speak Dental

DECEMBER 2, 2021

Check out these top tips and trends for driving results in your dental practice. These types of marketing initiatives utilize web-based content provide a better return on investment (ROI) by enabling your practice to target the right people at the right time with the right information to meet their unique needs.

Dental marketing 52

Dental marketing Social media Marketing Digital marketing 52

Firegang

JUNE 15, 2023

Congratulations to our Practice Of The Month! Dennis and Tyler Lockney and their comprehensive, family dental practice in Concord, NC. Lockney Dental has been serving the Concord, NC community since 1992 and Dr. Dennis Lockey has been practicing dentistry for 30 years. This month, we’re proud to share with you the story of Drs.

Marketing 52

Marketing Growing your dental practice 52

My Social Practice

JANUARY 28, 2023

What are Local Service Ads for Dentists? Local Services Ads (aka LSAs) allow you to advertise your practice and receive leads directly from patients. LSAs are placed at the top of the search engine above all other ads, which means they are above Google Ads (PPC) and the Google map. Local service ads differ from Google ads.

Dental billing and coding 52

Dental billing and coding Social media Insurance Dental marketing 52

Firegang

DECEMBER 18, 2020

From dental websites , to facebook ads for dentists , to search-engine optimization, every piece of your dental marketing delies on your dental front office training. When you hear the phone ring at the front office of your practice, do you know how many of those calls are turning into new appointments?

Insurance 105

Insurance Dental insurance Marketing Dental marketing 105

Firegang

DECEMBER 18, 2020

Dentists often make the mistake of assuming that the success of a dental website hinges exclusively on it being visually “pretty”, “clean”, and “modern”. That’s not to say that websites for dentists can’t be visually attractive. But the best dental websites focus first on turning visitors to new patient appointments.

Marketing 98

Marketing Insurance Teeth whitening Dental insurance 98