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Why Every Dentist Needs to Earn a Virtual MBA in Marketing

Dentistry Today

And if you don’t understand marketing, you’ll have problems attracting enough customers (aka patients). This new world is different. Your peers understand marketing and many are doing it well, scooping up your potential new patients because nobody knows you exist. WHAT SHOULD YOU KNOW?

Marketing 162
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5 Ways to Increase Practice Production

Dentistry Today

Nothing impresses patients like a practice that exceeds others. When you provide Five-Star Customer Service, patients stay with the practice longer, referrals increase, and everyone (patients and staff) is much more highly satisfied. Every practice loses patients. This post presents five recommendations. Raise fees.

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Did You Just Prescribe a Teenager’s Death?

Dentistry Today

In my opinion, it’s crucial to bear in mind that, apart from our career paths, there is fundamentally no difference between our patients and ourselves. Right from the beginning, I witnessed ER patients in distress due to dental pain, yet I couldn’t pinpoint the cause. I remember the patient well.

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Dental Patient Communication: Learning to meet your patients where they are

Dentistry Gone Digital

One of the biggest challenges I face while beginning my career in dentistry is patient communication. I have spent the last 4 years learning a whole new language of technical jargon to be able to communicate with my colleagues and read research articles. Communicating with Dental Patients. By: Savanah Craig.

Dentures 246
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The Do’s and Don’t’s of Single-Shade Composites in the Smile Zone

Dentistry Today

Social media is a significant source of information for patients to view the possibilities for anterior restorative options through photographs and videos posted by dentists. The challenge for most dentists is to know how to layer the different types of composites if using a polychromatic approach.

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How to Win the Talent War

Dentistry Today

1) This shortage limits the ability for practices to get patients seen on time, since there is not enough bandwidth to allow multiple patients in treatment rooms. When you hire a dental assistant, go into it knowing one day they will leave. You will get much better results. It’s inevitable.

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VIEWPOINT: Assumption

Dentistry Today

It can even get you into trouble if you “assume” your next occlusal restoration will be like the last. When I was 13, my parents took me to New York City and to a famous restaurant for steaks. It happened to be the best steak I had ever eaten, and from then on, I judged every steak by how good the one in New York was.

Veneers 275