Sat.May 03, 2025 - Fri.May 09, 2025

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Effective Strategies for Managing Negative Reviews on Google and Facebook

Identity Dental

In the realm of dental practice management, online reviews can significantly influence potential patients’ perceptions. Dealing with negative feedback on platforms like Google and Facebook is essential for maintaining a reputable presence. While it can be disheartening to receive unfavorable reviews, there are effective strategies to address them and turn the situation around.

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Unveiling the Hidden Tactics of Dental Insurance Companies: How to Protect Your Practice and Your Patients

Dentistry Gone Digital

By: Angela Holland Dental insurance companies have long been criticized for their complex and sometimes opaque practices, especially when it comes to their Explanation of Benefits (EOB) documents. For both patients and dental practices, these documents can often be a source of confusion, frustration, and financial loss. Insurance companies, in their pursuit of profits, often employ a variety of tactics designed to minimize payouts and shift costs onto the patient or provider.

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Opalescence Teeth Whitening Introduces 7-Pack Bundle

Dental News and Technology

Opalescence whitening, the global leader in professional teeth whitening, is releasing the Opalescence 7-Pack Whitening Bundle , now available exclusively on Amazon. This bundle provides a complete at-home whitening solution, uniquely formulated to brighten teeth up to five shades. Opalescence 7-Pack Whitening Bundle The 7-Pack Whitening Bundle features the innovative Opalescence Go prefilled whitening trays, simplifying the process of traditional at-home whitening treatments.

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Hockey lessons in leadership: How Canadian is that?

Oral Health Group

I recently listened to a conversation on my local sports radio station that was highly relevant to the world of dentistry. The discussion was about The post Hockey lessons in leadership: How Canadian is that? appeared first on Oral Health Group.

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Effective Strategies to Market a Free Dentistry Day Event

Identity Dental

Promoting a free dentistry day event can significantly enhance community engagement and attract potential new patients. It is essential to create a marketing plan that incorporates various strategies to ensure a successful turnout. The following are effective ways to market such an event, ensuring maximum reach and engagement. First and foremost, leveraging social media platforms […] The post Effective Strategies to Market a Free Dentistry Day Event appeared first on Identity Dental Market

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3 Benefits of Collaborating with an In-House Dental Lab 

Dentistry Gone Digital

By: Stephen Malone, DMD This Topic Originally Appeared On Pankeygram.Org. Dr. Malone granted permission for igniteDDS to share with our readers. Running a successful dental practice nowadays involves close collaboration with the dental lab. This is easily possible if you have the dental lab in-house because this simplifies the dentist-lab communication.

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Artificial Intelligence Versus Human Intelligence in Presurgical Implant Planning: A Preclinical Validation

Dental News and Technology

First published: 14 March 2025 [link] ABSTRACT Objectives To validate an innovative artificial intelligence (AI)driven tool for automated virtual implant placement by comparing its accuracy, implant dimension selection, time efficiency, and consistency with a human intelligence (HI)based approach for single posterior tooth replacement. Materials and Methods A dataset of 50 time-matched cone-beam computed tomography and intraoral scans with a single missing posterior mandibular tooth was selected

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Effective Strategies to Market a Free Dentistry Day Event

Identity Dental

Promoting a free dentistry day event can significantly enhance community engagement and attract potential new patients. It is essential to create a marketing plan that incorporates various strategies to ensure a successful turnout. The following are effective ways to market such an event, ensuring maximum reach and engagement. First and foremost, leveraging social media platforms […] The post Effective Strategies to Market a Free Dentistry Day Event appeared first on Identity Dental Market

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Effective Dental Implant Advertising That Drives Practice Growth

My Social Practice

Effective Dental Implant Advertising Dental implant advertising isnt just about visibilityits about educating, connecting, and converting high-value patients. Unlike general dental services, implant marketing must overcome complex hurdles: explaining advanced procedures, easing financial concerns, and building trust in a treatment thats both transformative and costly.

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BISCO’s Choice 2 Veneer Cementation System Gets a New Look

Dental News and Technology

BISCOs Choice 2 veneer cementation system has undergone a packaging redesign, and the new look includes updated labels for Choice 2 Light-Cured Veneer Cement and Choice 2 Try-In Pastes, as well as auxiliary products like the companys Porcelain Etchant, Uni-Etch with BAC, Porcelain Bonding Resin, and Bis-Silane. Choice 2 remains the same trusted, light-cured, resin luting cement, formulated for porcelain, lithium disilicate, indirect composite, and zirconia veneers.

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Using Fiducial Markers for Live Surgical Tracking

Dimensions of Dental Hygiene

In partially edentulous patients, an impression of the teeth is taken by a fiducial marker (Figure 1A). To take that impression, the fiducial clip (X-clip) is placed in a hot water bath at a temperature of 140 to 160 F for 3 to 5 minutes until the thermoplastic material is clear and then an impression is taken on the opposite side of the same arch that the implant is to be placed, as to not interfere with the drilling of the implants (Figure 1B).

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Enhancing Search Engine Visibility: Leveraging Local Events in Dental Marketing

Identity Dental

Utilizing local events presents an invaluable opportunity for dental practices to not only boost community engagement but also improve search engine visibility. These events can serve as a powerful marketing tool, particularly when strategically integrated into an overall marketing plan. Local events create a direct channel to connect with potential patients, showcase services, and highlight […] The post Enhancing Search Engine Visibility: Leveraging Local Events in Dental Marketing appear

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Best Practices for Writing Effective Dental PPC Ad Copy (That Actually Gets Clicks)

Firegang

Lets face itwriting effective dental PPC ad copy that attracts the right kind of patients isnt just about throwing together a catchy headline and hoping for the best. If you're running a Google Ads campaign for your dental practice, every word you write matters. From your headline to your CTA, youre either inviting people inor losing them to a competitors ad.

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Great Oral Health Pitch Event Takes Place at CDA On May 17

Dental News and Technology

The Shils Entrepreneurial Funds The Great Oral Health Pitch: Innovate, Elevate, and Generate Your Idea to Advance Oral Health! program is designed to help entrepreneurs refine their innovations into winning business strategies. Through a series of nationwide Shark Tank style pitch eventsincluding one next week at the annual CDA meeting in Anaheimparticipants have the chance to compete for a sponsorship package valued at over $50,000.

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The Risk of Nitrous Oxide Misuse

Dimensions of Dental Hygiene

The controlled use of nitrous oxide is under renewed scrutiny. A lawsuit filed by Kanye West against his dentist, claiming he developed an addiction to nitrous oxide administered during dental treatment, has reignited debate around the potential for dependency. Is it possible to become addicted to laughing gas? And if so, what are the implications for dental professionals?

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The Importance of Long-Tail Keywords in Dental Marketing

Identity Dental

For dental practices seeking to enhance online visibility and attract new patients, understanding the value of long-tail keywords can provide a significant advantage. Long-tail keywords are specific phrases that potential patients are more likely to search for when looking for specialized services. By focusing on these niche-specific queries, dental practices can achieve higher conversion rates […] The post The Importance of Long-Tail Keywords in Dental Marketing appeared first on Identity

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Marketing Tips Inspired by Moms for Mother’s Day

Rosemont Review

At Rosemont Media, we know our moms are the bedrock of our communities. This Mothers Day, were celebrating the women who shaped us by applying a modern twist to their timeless insight. Shockingly, the phrases weve heard over and over again during our formative years can also double as spot-on marketing advice for dental, medical, and plastic surgery practices.

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Premier Dental’s VeneerNow Injectable Matrix System is Simple and Fast

Dental News and Technology

VeneerNow Injectable Matrix System from Premier Dental is an innovative solution designed to simplify chairside anterior composite restorations. VeneerNow allows clinicians to quickly and efficiently create beautiful, natural-looking chairside composite veneers and anterior restorations with minimal clean-up, according to the manufacturer. The new system works seamlessly with both owable and packable composites, delivering versatility and ease of use.

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2024 Brought Expanded Roles and Enhanced Mobility for Oral Health Professionals

Dimensions of Dental Hygiene

In response to ongoing dental workforce shortages and the need for improved access to oral healthcare, numerous states enacted legislation in 2024 that expands the scope of practice for dental professionals. These changes are designed to enhance the efficiency of dental teams and ensure that underserved populations receive necessary care. One of the most notable developments is the establishment of the Dentist and Dental Hygienist Compact, now enacted by 12 states, including Arkansas, Colorado,

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Understanding the Impact of Google’s Algorithm Updates on Dental Websites

Identity Dental

In the realm of digital marketing, dental practices cannot afford to underestimate the effect of Google’s algorithm updates on their online visibility. Since these updates occur annually, awareness and preparedness are essential for effectively navigating the ever-changing landscape of search engine optimization. Identity Dental Marketing is here to ensure that each practice remains relevant, competitive, […] The post Understanding the Impact of Google’s Algorithm Updates on De

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Dental PPC Advertising Accelerates Patient Acquisition

My Social Practice

Dental PPC Advertising: Get New Patients! Looking to fill your schedule with more of the right patientsfast? Dental PPC advertising might be the most efficient way to do it. By running ads on platforms like Google and Bing, your practice can appear exactly when someone is searching for services like emergency dentist near me or Invisalign consultation.

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Microcopy’s Portfolio of Single-Patient-Use

Dental News and Technology

Microcopy offers a wide variety of dental products highlighted by a strong portfolio of diamond and carbide polishers, and the company plans to launch a new polisher May 1. Of the many currently available products is NeoSpiral burs, designed to direct water flow and debris removal with unprecedented efficiency, cutting down on clogging and drastically reducing cutting time.

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Your mouthwash is backfiring—try this 2-min trick instead

Ask The Dentist

Lets be honest: most people dont reach for mouthwash because it works. They use it because they like the feelingthe tingle, the swish, the illusion of cleanliness. But what if that “fresh” feeling is actually wrecking your oral microbiome? Theres a better way to feel “fresh”one that actually supports your oral microbiome. What Is Oil Pulling?

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Understanding Minimum Viable Budgets in Dental Marketing

Identity Dental

Effective advertising is essential for the growth of any dental practice. One of the crucial aspects of running successful campaigns involves understanding the concept of a minimum viable budget. This budget represents the least amount of financial investment necessary to achieve a measurable return on investment (ROI) from advertising efforts. As dental marketing experts, Identity […] The post Understanding Minimum Viable Budgets in Dental Marketing appeared first on Identity Dental Marke

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Top Retirement Locations for Dentists and Physicians

The Big Brush

Discover the top retirement locations for dentists and physicians, considering healthcare, cost of living, and lifestyle for a fulfilling post-career life.

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Air Techniques’ New PSP Holder System Incorporates Many Practical Solutions into a Single Product

Dental News and Technology

Unveiled at the Greater New York Dental Meeting last winter, Air Techniques new VistaPosition PSP Holder System was specifically developed for photostimulable phosphor (PSP) plates, incorporating several practical solutions into a single product. Specially developed bite blocks fix the PSPs securely and gently in place. Thanks to the optimized ergonomic shape of the bite block, the PSP does not need to be folded or compressed when it is inserted in the holder, thus improving its longevity, accor

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Non-CPAP Options for Sleep Apnea: Gentle & Effective Treatments

Gilreath Dental

Sleep apnea is a common yet serious sleep disorder where breathing repeatedly stops and starts during the night. This condition can lead to daytime fatigue, mood disturbances, and even cardiovascular problems if left untreated. While CPAP machines are the most widely known solution, many patients find them uncomfortable and difficult to use consistently.

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Maximize Your Dental Practice’s Growth by “Squeezing the Juice”

Identity Dental

Effective dental marketing can significantly impact the growth of a practice. One insightful approach to achieve this is articulated by Grace Rizza, CEO of Identity Dental Marketing, who encourages teams to “squeeze the juice.” This maxim emphasizes fully leveraging the potential of available resources, such as patient testimonials, to enhance visibility and attract new patients. […] The post Maximize Your Dental Practice’s Growth by “Squeezing the Juice” appe

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Handling Difficult Conversations – Is Your Dental Practice Hell’s Kitchen?

Coaches Corner

In today’s episode of The Dental Practice Fixers podcast, Dr. Richard Madow shows how a situation that arose at Hell’s Kitchen in Las Vegas can teach all of us how to better handle difficult conversations that come up in our dental practices. Then we have a mystery shopper call that will teach us what NOT to do!! Check it out now! Key Takeaways: Difficult conversations can be handled with finesse A restaurant host at Hells Kitchen masterfully asked Dr.

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The My DDS Lab Portal: Here’s How It Will Make Your Life Easier

Dentistry Blog

Dental professionals know just how managing a dental office can be, from coordinating case submissions and ensuring timely delivery to tracking billing and payments. With tight schedules, high patient expectations, and the need for precise outcomes, its clear that traditional communication methods like phone calls and faxes are no longer enough. At DDS Lab, were proud to provide the highest quality customer service to our partners, and one of the ways we help our clients and make their jobs stra

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Premier Dental® Launches Traxodent® Unit Dose Value Pack (50) to Enhance Practice Efficiency

Dimensions of Dental Hygiene

Recognized as the #1 choice* for hemostasis and gingival retraction, the award-winning Traxodent Hemostatic Retraction Paste System works quickly to help clinicians capture accurate impressions while enhancing the patient experience. Its easy-rinsing formula does not irritate or discolor tissue, supporting optimal clinical outcomes. Key features include: Fast-acting hemostasis and retraction Reduces chair time and improves impression accuracy.

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Get Better Sleep with Sleep Apnea Treatment at Mountain Aire Dentistry

Broomfield Dentists / MountainAire

Are you snoring, waking up tired, or struggling to stay focused during the day? You might be one of millions of Americans living with obstructive sleep apnea (OSA). At Mountain Aire Dentistry, we offer a comfortable, non-invasive solution: custom-made oral appliances that can help you breathe easier, sleep better, and live healthier. What Is Obstructive Sleep Apnea (OSA)?

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Full Mouth Dental Implants vs Dentures: Comparing Costs and Benefits

Perfect White Smile

A complete and radiant smile enhances your appearance; it restores confidence, improves daily function, and protects your oral health. If you are missing several or all of your teeth, you may be weighing your options: Full Mouth Dental Implants vs Dentures. At Perfect White Smile in Beverly Hills, we help patients make informed choices that suit their unique goals and lifestyle.

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Hockey lessons in leadership: How Canadian is that?

Dental Peers

I recently listened to a conversation on my local sports radio station that was highly relevant to the world of dentistry. The discussion was about the state of the New York Rangers. Last year, the Rangers had the best record in the regular season. They followed that up with a long playoff run, losing the Eastern Conference Finals in 6 games to the Florida Panthers.

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Discover How to Work Smarter, Not Harder at Dimensions’ Discovery EXPO!

Dimensions of Dental Hygiene

Crystal Spring, RDH, BS, LAP Treating caries has become less invasive, time-consuming, and painful due to the availability of innovative technologies such as caries diagnostic tools, silver diamine fluoride, fluoride, glass ionomer, sealants, and guided enamel regeneration. This general session shows how these techniques can eliminate the need for anesthetics and the drill, preventing patient trauma and medical complications associated with needles and surgery.

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Managing Expectations & Learning How to Stop Braces Pai.

The Super Dentists

Blog Summary: Wondering if your first braces tightening will hurt? Youre not aloneits one of the most common questions new orthodontic patients ask! While braces tightening can cause temporary discomfort, Read More The post Managing Expectations & Learning How to Stop Braces Pai. appeared first on The Super Dentists.

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What’s the Process of Dental Bonding Like? A Step-by-Step Guide

Perfect White Smile

Process of Dental Bonding. A confident smile can make a lasting first impression, but small imperfections like chips, gaps, or discoloration may affect how you feel about showing your teeth. Fortunately, cosmetic dentistry offers a simple and effective solution: dental bonding. At Perfect White Smile, led by renowned cosmetic dentist Dr. David S. Frey, DDS, we help patients in Beverly Hills and beyond enhance their smiles with natural-looking dental bonding.

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