Relying on inefficient solutions in patient engagement and marketing can have a large consequence on a dental practice’s overall business. A study showed that the average dental practice in North America misses 20% of their new-patient inbound calls; of the 80% that are answered, less than half are converted to a first appointment (Dentists stand to gain $150,000 in profits with phone call data, Dentistry IQ).
But finding the right technology solution to create marketing campaigns to reach new patients or increase the number of existing patients visits, provide the best experience in those interactions, and effectively communicate with patients is challenging.
Legwork solves these challenges. Legwork gives dental practices modern marketing tools to reach their target audience whether it is by communication methods such as text messages, emails, VoIP telephone, or a secure patient portal. Legwork also offers analytics that provide detailed insights into the effectiveness of each communication. With Legwork, dental practices can also partner with a team of Planet DDS experts to create digital marketing campaigns, websites, and blog posts that are search engine optimized on Google and target the right messaging to the right people. Lastly, Legwork provides the ability to truly understand how patients feel about the dental practice, whether it is about their front office or treatment experience, allowing for the understanding to provide the best patient experience.
With Legwork, dental practices can:
- Track the Patient Journey: Gain insight into each patient or potential patient interaction. Understand how they first became aware of you, their interactions, and their advocacy for your practice.
- Create the Best Patient Experience Starting from the First Point of Contact: Offer the convenience from the first point of contact with online appointment requests, online forms to fill, or messaging through your patients’ preferred means such as text, email, or a website patient portal.
- Leverage Professional Feedback Forms and Surveys: Utilize professional level, customizable feedback channels such as NPS scoring or surveys to understand how patients feel about you and find ways to improve patient engagement.
“Without Legwork, not just my job but the whole team’s jobs would be so much harder. That’s the biggest thing I can say. Get Legwork. It will make your life so much easier, and the job so much easier,” shared Maggie Hinkley of Koczarski Family and Aesthetic Dentistry
To learn more about Legwork and its powerful marketing and messaging tools, contact us for a demo.